GEO stands for Generative Engine Optimization. It’s the practice of creating and structuring content so AI assistants (like ChatGPT, Perplexity, and Gemini) can easily understand, trust, cite, and recommend it—especially for local “who should I call?” questions. Unlike traditional SEO that focuses mainly on search rankings, GEO aims to make your content the source AIs select and the business they refer users to.
We specialize in producing GEO‑ready blog content that AIs like to use for referrals: clear answers to real customer questions, local context, credibility signals, and formatting that’s easy for AI to parse and cite. AI can summarize information, but it still has to send the user to a business to get the job done. That’s why it “reads” your client’s blog—to decide if they’re a credible authority worth recommending. Our job is to make that answer “yes,” so more AI referrals turn into real customers.